AmTrust Mobile Solutions Success Story

We are just back after the Lunar New Year holidays and we hope that all our Chinese friends had an amazing time with their loved ones. Being in Malaysia is indeed wonderful as we get to be part of the multicultural festivities that happen all year long.

It is almost the end of February and not too far away, we would already be looking into the next quarter. Despite having been a relatively short month, February has been a good month for us. There has been a lot of new engagements and some good partnerships have been underway which we would be announcing soon.

Amidst all of this, there have been a number of implementations that have gone live as well. Today, we are pleased to share another case study on a client of ours, AmTrust Mobile Solutions, that have digitally transformed their entire global operations using Second CRM. Before we delve into the details, let us give you an overview as to what AmTrust Mobile Solutions does.

Happy Lunar New Year

Firstly, we would like to take this opportunity to wish all our clients, partners, friends and business associates a Happy Lunar New Year! May this new year bring about an abundance of wealth, good health, and success!

Thus far, it has been an interesting year for us and we foresee exciting times ahead. As we have shared before, Digital Transformation is the way forward for organizations to grow and prosper and have witnessed many such success stories, we take pride in having played a pivotal role in many organizations’ digital transformation journey.

In order to assist organizations with their technology adoption, we are pleased to announce our Chinese New Year promotion which is valid throughout the month of February 2018. For new registrations, we are offering customers two months free trial period. This is a limited offer and is based on first come first serve basis.
 

Innovation Discovery Workshop

In the last few weeks, we had shared new case studies that we had done on some of our customers that had gone live in recent months. Lot’s of insights had been shared in those case studies. Some of those customers had undergone a total digital transformation exercise and some have automated some aspects of their business. The strategy, methodology as well as the after effects had all been clearly spelled in those case studies and we hope that you have had a good read.

In line with our Digital Transformation Drive that we had embarked on early this year, we are glad to announce a new partnership that had been signed recently with Procto Sdn Bhd. Procto Sdn Bhd has been helping companies in strategic business technology management to ensure their technology initiatives are aligned with their business goals and maximize their benefits over cost.

Being a Business Automation Solutions provider, it made perfect sense for us to forge this partnership with Procto Sdn Bhd. Together, we envision to roll out numerous programmes that would benefit many companies out there. 

Optima Innovations Success Story

It feels as if the year had just started and just like that, we are already in the month of February. We at Second CRM have had a great headstart to the year and we hope that all of you have had the same. In January, we had announced two new clients that had gone live and had done case studies on them which we have shared in our last few blogs.

Today, we are pleased to share another case study on a client of ours, Optima Innovations, that had digitally transformed their Sales Department. Before we delve into the details, let us give you a brief as to what Optima Innovations do.

Optima Innovations are a total e-solutions provider – they offer the complete suite of online services to solidify your company’s position ahead of your competitors and position your company to grow, evolve, and resonate with your target audience. Since 1998, Optima Innovations has been paving the road in forging a path for companies both big and small on the World Wide Web. They not only have an energetic, experienced, and creatively inspired team, they also embrace the latest cutting-edge Web technology and applications.

Bharat House Success Story

Earlier this month, we had shared a case study on one of our clients that had gone live recently. Today, we are glad to announce another one of our customers who had gone live in recent months and had gained tremendous mileage from Second CRM. Before we look into how Second CRM had helped them, let us shed some light as to what this customer, Bharat House, does.

Bharat House is a social and e-commerce platform targeted at enriching the social lives of Indian expatriates in Malaysia. Being a sizeable community, there has never been a one-stop platform for members of this community to get together, engage as well as to seek for products and services that are of Indian origin. With this gap in mind, Bharat House had come up with this platform that would ideally fill this gap and be of service to not only members of that community, but even to the broader Malaysians as well.

Having social media and e-commerce together on a single platform isn’t an easy feat. During the initial stages, we had to undertake an in-depth analysis of the extremely complex workflows that intertwined between the various functions of the platform. Without a thorough understanding of the spiral of relationships behind their system, it would have been impossible for us to even do anything. Having been convinced with our understanding, we then proposed a solution. 

Sales Force Automation

We were at a clients place last week and the main topic of discussion was about digitally transforming their sales team. The majority of the audience were members of the sales team and they did not seem too happy with the whole idea. We sensed this and asked them what they had thought about the whole plan. The majority of them felt that this was an exercise that was carried out to closely monitor them and all their activities.

Though this was far from the truth, it was not surprising that they had felt this way. In fact, many a time, most salespeople feel the same way when some systems are put in place. The idea of putting systems in place is not to micromanage the team. It is all about increasing productivity and improving efficiency. We had to take some time and explain this concept to the team. Ultimately, if the team is worried about systems being put in place, then the adoption rate is definitely going to be very low and eventually, regardless how good the system is, the initiative would be a failure solely because of the lack of buy-in. Therefore, educating the team on the benefits has got to happen as early as day one. 

Digitally transforming your sales force has tremendous benefits. Not only does it make the life of a salesperson easier, the automation part ensures that your prospects’ needs are immediately attended to and you would never ever leave them out to dry. Instantaneous responses to automatic workflows kicking in take’s this arduous task off the shoulders of the salesperson. Quicker responses make the prospect feel special. That in itself creates a deep-rooted bond between the prospect and the salesperson. These minute and simple things are often ignored by most people not knowing the psychological impact that it could have on building brand loyalty which invariably leads to customer retention.

Salespeer Case Study

In our blog last week, we had shared some key reasons why organizations need to embrace digital transformation. This week, let’s take a look at one of our clients, Salespeer, who had worked with us to resolve many of their pain points that had been bugging them for some time now. Before we move on to the details, let us give you a brief as to what Salespeer does.

Salespeer is a Sales Management tool built specifically for small businesses looking at automating their processes. Right from lead management, this solution is built with a myriad of workflows, approvals and escalation processes that manages the sales pipeline in a healthy, clean and uncluttered fashion. All customer touch points which includes calls, emails, meetings, appointments and even tasks are handled with ease. Salespeer also provides a complex calendaring function that handles scheduling of tasks and appointments. Not only does Salespeer automate the presales function, it even has the extended capability of handling post sales activities right up to invoicing, all in one central application.

Being a company that is in the SaaS business, they had a few critical issues that needed to be addressed right away as these were some pressing issues that were not only a hindrance to their growth, but it was also making their day to day operations painstakingly difficult to manage. To learn more about this engagement, kindly do click here.

Digital Transformation is the way forward in 2018

As we cross over to the first week of 2018, we at Soft Solvers Solutions would like to take this opportunity to wish everyone a Happy & Prosperous Year ahead! Having been spearheading the Digital Transformation drive from mid-2017, we have huge plans for executing this campaign with a big bang this year. 

From our observation, many organizations have still not been able to grasp the benefits of digital transformation. Digital transformation is vital in making every organization improve its efficiency and profitability. As the organization grows, processes become even more complex and many a time, more processes are put in place. This is when the digital transformation process has to kick in. This would greatly automate many of those arduous tasks and let employees perform better by doing what they do best. Turnaround time improves, employee morale is kept optimum and in that process, the entire organization benefits manifold.

Digital Transformation is not something that happens organization-wide overnight. It is a step by step process of automating each and every business function, be it Sales, Marketing, Human Resource, and every other aspect of the business. This incremental effort would have a build up effect over a period of time and the entire organization would find itself to be on an accelerated mode, all because of this collective automation effort that has been happening in every nook and corner of the organization.

Year End Wrap Up 2017!

It seems like 2017 had just started and here we are in the last week of the year. Looking back at the last twelve months, it has definitely been a very interesting year for us. Growth has been our key focus and we are happy that we have achieved a multifaceted growth.

Not only has there been growth in terms of headcount and clients, we have also grown in terms of product offering. Today, we are pleased to announce that we have a number of industry specific CRM versions that have been built with many of you in mind.

Merry Christmas & Happy New Year!

It’s almost that time of the year when most of us would be on leave, clearing off our holidays and spending time with our loved ones. With Christmas being just around the corner, we at Second CRM would like to take this opportunity to wish all of you Merry Christmas and have a blessed time with your loved ones.

Before we draw the curtains for the year, we would like to share some common pitfalls to avoid during a CRM implementation. Over the last seven years, we have done hundreds of CRM implementations and we’ve seen these happen over and over.